10 AI Market Research Tools in 2025

Are you looking for AI market research tools to grow your business? These tools make it easy to understand your customers, competitors, and market trends. Instead of spending time on long surveys or reports, AI can quickly collect and study data to give you clear information. You can find out what your customers want, watch what your competitors are doing, and even see upcoming trends.

By 2025, using the right AI tools for market research will be very important. They help businesses make smart choices, save time, and stay ahead of the competition.

Best AI Market Research Tools 

Here is the list of the best AI Market Research Tools with their main use and pricing.

Tool Name	Main Use	Cost	Best For
BuzzSumo	Discover trending content	Paid	Understanding popular topics
Qualaroo	Website visitor feedback	Paid	Improving user experience
Zoho Survey	Create surveys	Free/Paid	Detailed customer research
SurveyJS	Custom surveys with logic	Free/Paid	Tailored survey experiences
Typeform	Engaging surveys	Free/Paid	Better user participation
Google Trends	Track search trends	Free	Spotting what topics are rising
Brandwatch	Monitor online mentions	Paid	Understanding public opinion
Statista	Access market statistics	Paid	Reliable data for analysis
Dovetail	Analyse feedback & interviews	Paid	Turning insights into actions
SurveyMonkey	Create and share surveys	Free/Paid	Collecting and analysing data

Here are the best 10 AI Market Research Tools this year. Explained here, each one has a special use.

1. BuzzSumo

BuzzSumo is a smart AI tool that helps you discover trending content and see what audiences like. It acts like a content assistant and can show which topics are popular online. Even beginners can use it to plan content step by step.

How BuzzSumo helps market research and content planning:

• Finding trending topics in your industry
• Seeing which posts get the most engagement
• Understanding what content resonates with audiences
• Planning content ideas based on real data

Features of BuzzSumo:

• Shows popular and trending content online
• Analyzes engagement and shares on social media
• Helps plan content strategy based on data
• Easy for beginners and small businesses to use

2. Qualaroo

Qualaroo is an AI-powered tool that helps businesses collect feedback from their website visitors. It acts like a survey assistant and can show questions to visitors at the right time. Even beginners can use it to understand what users want.

How Qualaroo helps market research:

• Collecting feedback directly from website visitors
• Understanding customer needs and opinions
• Identifying issues on your website or product
• Helping improve user experience and engagement

Features of Qualaroo:

• Create short, targeted surveys
• Analyze responses to find trends
• Easy to use without technical skills
• Helps improve websites and products based on feedback

3. Zoho Survey

Zoho Survey is an AI-powered tool that helps businesses create surveys to collect feedback. It acts like a survey assistant and makes it easy to ask the right questions. Beginners can use it to understand customer opinions step by step.

How Zoho Survey helps market research:

• Creating simple surveys to gather customer feedback
• Analyzing responses to spot trends and insights
• Understanding customer needs and preferences
• Making data-driven decisions for business growth

Features of Zoho Survey:

• Easy survey creation with templates
• Analyzes data automatically
• Works on web and mobile devices
• Helps improve decisions based on real feedback

4. SurveyJS

SurveyJS is an AI-powered tool that helps businesses create interactive surveys and forms. It acts like a survey assistant and makes it easy to collect responses. Even beginners can use it to gather information step by step.

How SurveyJS helps market research:

• Creating custom surveys and forms for your audience
• Collecting feedback quickly and efficiently
• Analyzing responses to find patterns and insights
• Improving products, services, or marketing strategies based on data

Features of SurveyJS:

• Easy to build surveys with drag-and-drop tools
• Works on web and mobile devices
• Supports multiple question types and logic
• Helps turn survey data into actionable insights

5. Typeform

Typeform is an AI-powered tool that helps businesses create interactive and user-friendly surveys, quizzes, and forms. It acts like a survey assistant and makes it easy to collect responses in a simple, engaging way. Even beginners can use it to gather information step by step.

How Typeform helps market research:

• Create simple surveys and quizzes
• Collect customer feedback easily
• Understand trends and preferences
• Improve products or services based on insights

Features of Typeform:

• Simple and interactive survey design
• Works on web and mobile devices
• Supports multiple question types and logic
• Helps turn feedback into actionable insights

6. Google Trends

Google Trends is a tool that shows what topics are popular online. It helps beginners and businesses see what people are searching for.

How Google Trends helps:

• Find trending topics and keywords
• Understand what people are interested in
• Track changes in search trends over time
• Plan content or marketing strategies based on data

Features of Google Trends

• Shows real-time and historical search trends
• Easy to use for beginners
• Compare multiple topics or keywords
• Helps make data-driven decisions

7. Brandwatch

Brandwatch is a tool that helps businesses track what people are saying online. It shows trends, opinions, and customer behaviour.

How Brandwatch helps:

• Monitor brand mentions on social media and websites
• Understand customer opinions and feedback
• Track trends in your industry
• Make smarter marketing and business decisions

Features of Brandwatch

• Real-time social listening
• Easy-to-understand insights
• Track competitors and industry trends
• Helps improve marketing strategies

8. Statista

Statista is a tool that provides statistics and data on many industries and topics. It helps businesses make decisions based on facts.

How Statista helps:

• Access market and industry data quickly
• Understand trends and customer behavior
• Compare statistics across regions or sectors
• Make informed business and marketing decisions

Features of Statista

• Large collection of reliable data and charts
• Easy to use and search for information
• Covers multiple industries and topics
• Helps support data-driven strategies

9. Dovetail

Dovetail is a tool that helps businesses collect and organize customer feedback. It makes it easy to understand what users want.

How Dovetail helps:

• Gather feedback from surveys, interviews, and research
• Organize and analyze insights in one place
• Spot trends and customer needs quickly
• Make better product and business decisions

Features of Dovetail

• Central place to store all feedback
• Easy analysis and reporting
• Helps teams understand customer behavior
• Supports data-driven decisions

10. SurveyMonkey

SurveyMonkey is a tool that helps you create surveys and collect feedback easily. Even beginners can use it to learn what customers think.

How SurveyMonkey helps:

• Make simple surveys for customers or audience
• Collect responses quickly and easily
• Analyze feedback to find trends
• Improve products, services, or marketing decisions

Features of SurveyMonkey

• Easy survey creation with templates
• Works on web and mobile
• Analyze results with built-in tools
• Helps make data-driven decisions

 Conclusion

AI market research tools are changing the way businesses understand their customers and markets. They make it faster and easier to find trends, collect feedback, and make smart decisions.

In 2025, using tools like BuzzSumo, Typeform, Google Trends, and others can save time, improve strategies, and help businesses stay ahead of the competition. Want to take your business to the next level with the right digital marketing and AI tools? Visit WOWinfotech today to learn how our services can help you grow smarter and faster.

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